Instruction Technologies Classes for January

Want to use the latest and greatest Blackboard tools to build a rich, interactive, online classroom? Interested in help locating and managing your research materials? Want to learn how to search the web more effectively? Topics include BlackBoard, RefWorks, Advanced Web Searching, Faculty Research Tools, and Health on the Web.

For the schedule of January's instruction technologies classes, see the January 3rd article in Bulletin Today. Faculty and staff can register through Human Resources' Leadership Academy, and click on the link for Training Online. The RefWorks, Advanced Web Searching, and Health on the Web are open to students as well; students can contact John Heintz (email jpheintz; phone 651/962-4646 to register.

New Resources for Industry Research and Media Planning

The libraries have recently subscribed to two new titles.

• IBISWorld Market Research Reports provide in-depth industry analysis for over 700 U.S. industries at the five-digit North American Industry Classification System (NAICS) level of detail. Reports average 25-30 pages, are updated 3 times annually, and contain key statistics, market characteristics, segmentation, industry conditions, industry performance, key competitors, key factors, and industry outlook. (Note that UST does not subscribe to the linked industry risk, company research and economic/demographic information—this information is available from other sources).
  
• SRDS Out-of-Home Advertising Source provides complete information on alternative media vehicles, organized into 20+ media categories. Listings contain standardized ad rates, dates, contact information and links to Web sites that provide additional facts on alternative venues. SRDS also includes information for consumer and business magazines, interactive advertising, newspaper, television and cable, direct marketing, and radio markets.